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MMM Training Simulator
Marketing Mix Modeling
Learn how it works.
As the VP of Growth of GoolyBib, you just bet big on TV as your next growth channel... but how do you measure the impact?
Chapters.
Chapter 1
Email from the CEO, Subject: Performance Targets
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Chapter 2
Getting Ready: Data Collection, Cleaning & Engineering
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Chapter 3
Everything but the Kitchen Sink: How to Choose Inputs
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Chapter 4
From 'What Happened' to 'What If': Presenting to Leadership
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Chapter 5
Where Do We Go From Here? Next Steps After The Simulator
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Learn by Doing.
Practice MMM in real-world scenarios with the templates and processes pros use to do the work.
1
Realistic training scenarios
2
Walk through how to build a model
3
Access to data and templates
Early Supporter
$
499
lifetime member
Unlimited Lifetime Access
Over 12 hours of content
Self-Guided Courses
10+ Simulator Courses
Covers Diminishing Returns, Adstocks, Statistical Tests & more
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All Access
$
69
per month
Over 12 hours of content
Self-Guided Courses
10+ Simulator Courses
Covers Diminishing Returns, Adstocks, Statistical Tests & more
Join Now